Privacy Policy

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1. Information We Collect

We collect information that you provide directly to us when you use our resume formatting services, as well as information collected automatically when you visit our website. This includes:

Information You Provide to Us

  • Personal Identification Information: Name, email address, phone number (if provided), and any other contact details you choose to share
  • Resume Documents and Content: All resume documents, cover letters, and related materials you submit for formatting services
  • Service Preferences: Your preferences regarding resume style, format, industry-specific requirements, and other customization requests
  • Communication Records: All correspondence, messages, feedback, and communications exchanged through our website, email, or other channels
  • Payment Information: Billing details, transaction history, and payment method information (processed securely through third-party payment processors; we do not store full credit card numbers)
  • Account Information: Username, password (encrypted), account settings, and service history

Information Collected Automatically

  • Technical Information: IP address, browser type and version, device information, operating system, screen resolution, and language preferences
  • Usage Data: Pages visited, time spent on pages, click patterns, navigation paths, search queries, and interaction with website features
  • Analytics Data: Website traffic patterns, user behavior analytics, conversion tracking data, and performance metrics collected through Google Analytics
  • Cookie and Tracking Data: Information collected through cookies, web beacons, pixels, and similar tracking technologies (see our Cookies Policy for details)
  • Location Data: General geographic location based on IP address (not precise location)
  • Referral Information: The website or source that referred you to our site, including search terms used and advertising campaign data

2. How We Use Your Information

We use the information we collect for the following purposes:

Service Delivery and Operations

  • Process and fulfill your resume formatting service requests
  • Create, format, edit, and deliver formatted resume documents according to your specifications
  • Provide customer support, respond to inquiries, and resolve service issues
  • Manage your account, process payments, and handle billing transactions
  • Send service-related communications, including order confirmations, delivery notifications, and revision requests
  • Maintain records of your service history and preferences for future reference

Communication and Marketing

  • Send you marketing communications, promotional offers, and newsletters (with your consent, which you can withdraw at any time)
  • Personalize advertising content and deliver targeted advertisements through Google Ads and other advertising platforms
  • Conduct remarketing campaigns to show you relevant ads based on your previous website visits
  • Measure and analyze the effectiveness of our marketing campaigns and advertising efforts
  • Notify you about new services, features, or policy updates

Website Improvement and Analytics

  • Analyze website usage patterns, user behavior, and traffic sources using Google Analytics
  • Track conversion events and measure the success of our advertising campaigns through Google Ads conversion tracking
  • Improve website functionality, user interface, and overall user experience
  • Identify and fix technical issues, optimize website performance, and enhance security
  • Conduct research and analysis to develop new services and features

Legal and Compliance

  • Comply with applicable laws, regulations, and legal obligations
  • Respond to legal requests, court orders, and government inquiries
  • Protect our rights, property, and safety, as well as that of our users and third parties
  • Enforce our Terms of Use and other agreements
  • Prevent fraud, abuse, and other illegal activities
  • Maintain records as required by law or for business purposes

3. Legal Basis for Processing (GDPR)

If you are located in the European Economic Area (EEA) or United Kingdom, the General Data Protection Regulation (GDPR) and UK GDPR apply to the processing of your personal data. We process your personal data based on the following legal grounds:

  • Contractual Necessity: Processing is necessary to perform our contract with you, including providing resume formatting services, processing payments, and delivering completed work. This includes collecting and processing information required to fulfill your service requests.
  • Legitimate Interests: Processing is necessary for our legitimate business interests, such as:
    • Improving and optimizing our services and website functionality
    • Analyzing website usage and user behavior to enhance user experience
    • Conducting marketing and advertising activities (including Google Ads campaigns)
    • Preventing fraud and ensuring website security
    • Managing customer relationships and providing customer support
    We balance our legitimate interests against your privacy rights and will not process your data if your interests override ours.
  • Consent: Where you have provided explicit, informed consent for specific processing activities, such as:
    • Receiving marketing communications and newsletters
    • Participating in surveys or research
    • Using non-essential cookies and tracking technologies
    • Sharing your information with third parties for marketing purposes
    You can withdraw your consent at any time by contacting us or using the opt-out mechanisms we provide.
  • Legal Obligation: Processing is necessary to comply with legal requirements, such as:
    • Tax and accounting obligations
    • Responding to legal requests, court orders, or government inquiries
    • Complying with data protection and privacy laws
    • Maintaining records as required by law
  • Vital Interests: Processing may be necessary to protect your vital interests or those of another person, though this is rarely applicable to our services.

If you have questions about the legal basis for processing your personal data, or if you wish to object to processing based on legitimate interests, please contact us using the contact information provided below.

4. Information Sharing and Disclosure

We do not sell, rent, or trade your personal information to third parties for their marketing purposes. However, we may share your information in the following circumstances:

Service Providers and Business Partners

We share information with trusted third-party service providers who assist us in operating our website, conducting our business, and providing services to you. These service providers include:

  • Payment Processors: To process payments and handle billing transactions securely
  • Hosting and Cloud Services: To store and manage data, host our website, and ensure reliable service delivery
  • Analytics Providers: Including Google Analytics and other analytics services to analyze website usage and improve our services
  • Advertising Platforms: Including Google Ads and other advertising networks to deliver targeted advertisements and measure campaign effectiveness
  • Email Service Providers: To send transactional emails, service notifications, and marketing communications
  • Customer Support Tools: To provide customer support and manage customer inquiries

These service providers are contractually obligated to protect your information and use it only for the purposes we specify. They are not permitted to use your information for their own marketing purposes.

Legal Requirements and Protection

We may disclose your information when required by law, legal process, or government request, including:

  • In response to subpoenas, court orders, or other legal processes
  • To comply with applicable laws, regulations, or government requests
  • To protect our rights, property, or safety, or that of our users or third parties
  • To prevent or investigate fraud, abuse, or other illegal activities
  • To enforce our Terms of Use, Privacy Policy, or other agreements

Business Transfers

In the event of a merger, acquisition, reorganization, bankruptcy, or sale of assets, your information may be transferred to the acquiring entity or successor organization. We will notify you of any such change in ownership or control of your personal information.

With Your Consent

We may share your information with third parties when you have provided explicit consent for such sharing. You can withdraw your consent at any time by contacting us.

Aggregated and Anonymized Data

We may share aggregated, anonymized, or de-identified information that cannot reasonably be used to identify you. This information may be used for research, analytics, or other business purposes.

5. Data Protection

We take the security of your personal information seriously and implement appropriate technical, administrative, and organizational measures to protect your data against unauthorized access, alteration, disclosure, or destruction. Our data protection measures include:

Technical Safeguards

  • Encryption: We use industry-standard encryption (SSL/TLS) to protect data in transit between your device and our servers
  • Secure Storage: Personal information and resume documents are stored on secure servers with restricted access
  • Access Controls: We implement strict access controls, authentication, and authorization procedures to ensure only authorized personnel can access your data
  • Regular Security Updates: We keep our systems, software, and security measures up to date to address potential vulnerabilities
  • Firewall and Intrusion Detection: We use firewalls and intrusion detection systems to monitor and protect against unauthorized access attempts
  • Secure Payment Processing: Payment information is processed through PCI DSS-compliant payment processors; we do not store full credit card numbers

Organizational Safeguards

  • Employee Training: Our staff are trained on data protection and privacy best practices
  • Confidentiality Agreements: All employees and contractors are bound by strict confidentiality agreements
  • Limited Access: Access to personal information is granted only on a need-to-know basis
  • Regular Audits: We conduct regular security audits and assessments to identify and address potential risks
  • Incident Response Plan: We have procedures in place to respond to potential data breaches or security incidents

Resume Document Confidentiality

Your resume documents and related content are treated with strict confidentiality. We use your resume documents solely for the purpose of providing formatting services. We do not:

  • Share your resume content with third parties except as necessary to provide our services
  • Use your resume content for any purpose other than formatting and delivery
  • Store your resume documents longer than necessary to complete your service and fulfill our legal obligations
  • Include your resume content in any public portfolios or examples without your explicit written consent

Despite our security measures, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee absolute security. If you have concerns about the security of your data, please contact us immediately.

6. Your Rights and Options

Depending on your location, you may have certain rights regarding your personal data. We are committed to helping you exercise these rights. Below are the rights you may have:

Right to Access

You have the right to request access to the personal information we hold about you, including:

  • What personal information we have collected about you
  • How we use and process your information
  • Who we share your information with
  • The source of the information (if not collected directly from you)

We will provide you with a copy of your personal information in a commonly used electronic format within 30 days of your request (or as required by applicable law).

Right to Rectification

You have the right to request correction of inaccurate or incomplete personal information. You can update some information directly through your account settings, or contact us to request corrections.

Right to Erasure ("Right to be Forgotten")

You have the right to request deletion of your personal information in certain circumstances, such as when:

  • The information is no longer necessary for the purposes for which it was collected
  • You withdraw consent and there is no other legal basis for processing
  • You object to processing and there are no overriding legitimate grounds
  • The information has been unlawfully processed
  • Deletion is required to comply with a legal obligation

Note: We may retain certain information if required by law or for legitimate business purposes (e.g., transaction records for accounting purposes).

Right to Restrict Processing

You have the right to request that we restrict the processing of your personal information in certain circumstances, such as when you contest the accuracy of the data or object to processing.

Right to Data Portability

You have the right to receive your personal information in a structured, commonly used, and machine-readable format and to transmit that information to another controller, where technically feasible.

Right to Object

You have the right to object to processing of your personal information based on legitimate interests or for direct marketing purposes. We will stop processing your information unless we can demonstrate compelling legitimate grounds that override your interests.

Right to Withdraw Consent

Where processing is based on consent, you have the right to withdraw your consent at any time. Withdrawal of consent does not affect the lawfulness of processing based on consent before its withdrawal.

Right to Lodge a Complaint

If you are located in the EEA or UK, you have the right to lodge a complaint with your local data protection authority if you believe we have violated your privacy rights. In New Zealand, you can contact the Office of the Privacy Commissioner.

How to Exercise Your Rights

To exercise any of these rights, please contact us using the contact information provided in the "Contact Information" section below. We will respond to your request within 30 days (or as required by applicable law). We may need to verify your identity before processing your request.

You can also:

  • Update your account information directly through your account settings (if available)
  • Unsubscribe from marketing emails using the unsubscribe link in the email
  • Manage cookie preferences through your browser settings or our cookie consent mechanism
  • Opt-out of Google Analytics using the Google Analytics Opt-out Browser Add-on
  • Opt-out of Google Ads remarketing through Google's Ads Settings

7. International Data Transfers

Our business operates globally, and your personal information may be transferred to, stored, and processed in countries other than your country of residence. These countries may have data protection laws that differ from those in your country, and may not provide the same level of protection.

Transfers to Third Countries

We may transfer your personal information to the following countries or regions:

  • United States: Our service providers, including Google (Analytics, Ads, Maps), payment processors, and cloud hosting services, may process your data in the United States
  • Other Countries: We may use service providers located in other countries as needed to provide our services

Safeguards for International Transfers

When transferring personal information from the EEA, UK, or other jurisdictions with data protection laws to countries that may not provide adequate protection, we implement appropriate safeguards, including:

  • Standard Contractual Clauses: We use European Commission-approved standard contractual clauses with our service providers to ensure adequate protection
  • Adequacy Decisions: We rely on adequacy decisions by the European Commission or other relevant authorities where applicable
  • Binding Corporate Rules: Where applicable, we ensure our service providers have binding corporate rules in place
  • Other Legal Mechanisms: We may use other legally recognized transfer mechanisms as appropriate

Third-Party Service Providers

When we use third-party service providers (such as Google) that transfer data internationally, we ensure they have appropriate safeguards in place. For example:

  • Google participates in frameworks such as the EU-U.S. Privacy Shield Framework (though it has been invalidated, Google continues to provide equivalent protections)
  • Google has implemented standard contractual clauses and other safeguards for international data transfers
  • We review and monitor our service providers' data protection practices

By using our services, you consent to the transfer of your information to countries outside your country of residence, including countries that may not have the same data protection laws as your country.

If you have questions about international data transfers or wish to obtain more information about the safeguards we use, please contact us using the contact information provided below.

8. Data Retention Periods

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Our data retention practices are as follows:

Service-Related Data

  • Resume Documents: We retain your resume documents and related content for 90 days after project completion, unless you request earlier deletion or longer retention. After this period, documents are securely deleted from our systems.
  • Account Information: We retain your account information (name, email, preferences) for as long as your account is active, plus 3 years after account closure for business and legal purposes.
  • Service Records: We retain records of service transactions, communications, and support interactions for 7 years for accounting, legal, and customer service purposes.

Marketing and Analytics Data

  • Marketing Communications: We retain your marketing preferences and opt-in/opt-out status until you withdraw consent or request deletion.
  • Analytics Data: Google Analytics data is retained according to Google's data retention settings (typically 26 months). You can configure this through your Google Analytics account.
  • Cookie Data: Cookie data is retained according to the cookie's expiration period, typically ranging from session cookies (deleted when you close your browser) to persistent cookies (up to 2 years).

Legal and Compliance Requirements

We may retain certain information for longer periods when required by law, including:

  • Tax and Accounting Records: Financial and transaction records are retained for 7 years as required by tax and accounting laws
  • Legal Disputes: Information relevant to ongoing or potential legal disputes may be retained until the dispute is resolved
  • Regulatory Compliance: Information required to comply with regulatory obligations may be retained as specified by applicable regulations
  • Fraud Prevention: Information related to fraud prevention and security may be retained for extended periods

Deletion and Anonymization

When retention periods expire, we securely delete or anonymize your personal information. Deletion is performed using industry-standard methods to ensure data cannot be recovered. In some cases, we may anonymize data (remove personally identifiable information) and retain it for analytical or research purposes.

You can request deletion of your personal information at any time by contacting us. We will honor your request unless we have a legitimate legal or business reason to retain the information.

9. Children's Privacy

Our services are not intended for, designed for, or directed to individuals under the age of 18 (or the age of majority in your jurisdiction). We do not knowingly collect, use, or disclose personal information from children without appropriate parental or guardian consent.

Age Restrictions

By using our services, you represent that you are at least 18 years old (or the age of majority in your jurisdiction). If you are under 18, you must have the permission of a parent or guardian to use our services, and they must agree to this Privacy Policy on your behalf.

Collection from Children

If we become aware that we have collected personal information from a child under the age of 18 without appropriate consent, we will:

  • Immediately delete the information from our systems
  • Terminate any associated accounts
  • Refund any payments made (if applicable)
  • Notify the parent or guardian if we have their contact information

Parental Rights

If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately. We will work with you to:

  • Review the information we have collected
  • Delete the information if it was collected without your consent
  • Provide you with information about what data was collected and how it was used

COPPA Compliance

While our services are not directed to children under 13, we comply with the Children's Online Privacy Protection Act (COPPA) in the United States. We do not knowingly collect personal information from children under 13 without verifiable parental consent.

If you have questions or concerns about children's privacy, please contact us using the contact information provided below.

10. Third-Party Services

We use various third-party services to operate our website, provide our services, and analyze user behavior. These services may collect, process, and store your personal information. Below is a detailed description of the third-party services we use:

Google Analytics

We use Google Analytics, a web analytics service provided by Google LLC ("Google"). Google Analytics uses cookies and similar technologies to collect and analyze information about how visitors use our website. This includes:

  • Page views, time spent on pages, and navigation patterns
  • User interactions, clicks, and engagement metrics
  • Traffic sources, referral information, and search terms
  • Device information, browser type, and geographic location (based on IP address)
  • Demographic and interest data (if available)

Google Analytics may collect your IP address, but we have configured it to anonymize IP addresses where possible. The information generated by Google Analytics is transmitted to and stored by Google on servers in the United States and other countries. Google uses this information to evaluate website usage, compile reports on website activity, and provide other services related to website activity and internet usage.

You can opt-out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on, available at: https://tools.google.com/dlpage/gaoptout

For more information about how Google uses data, please visit: https://policies.google.com/privacy/partners

Google Ads Conversion Tracking

We use Google Ads conversion tracking to measure the effectiveness of our advertising campaigns. When you click on one of our Google Ads advertisements, a conversion tracking cookie is placed on your device. This cookie allows us to track whether you complete certain actions on our website, such as:

  • Submitting a contact form
  • Making a purchase or placing an order
  • Signing up for a service
  • Downloading content or resources
  • Other predefined conversion events

Conversion tracking helps us understand which advertisements are most effective and optimize our advertising spend. The conversion data is shared with Google and may be used by Google to improve its advertising services.

You can opt-out of Google Ads conversion tracking by visiting Google's Ads Settings page at: https://www.google.com/settings/ads

Google Ads Remarketing

We use Google Ads remarketing (also known as retargeting) to show you relevant advertisements based on your previous visits to our website. When you visit our website, Google Ads remarketing cookies are placed on your device. These cookies allow us to:

  • Display our advertisements to you when you visit other websites in the Google Display Network
  • Show you personalized ads based on the pages you viewed on our website
  • Create custom audiences for targeted advertising campaigns
  • Measure the effectiveness of our remarketing campaigns

Remarketing helps us reach users who have shown interest in our services and encourage them to return to our website. The remarketing cookies may track your browsing activity across different websites that are part of the Google Display Network.

You can opt-out of Google Ads remarketing by visiting: https://www.google.com/settings/ads or by visiting the Digital Advertising Alliance's opt-out page at: https://www.aboutads.info/choices/

Google Maps API

We use Google Maps API to display interactive maps and location information on our contact page. When you interact with the map or use location-based features, Google Maps may collect:

  • Your IP address
  • Location data (if you enable location services)
  • Map interaction data (zoom, pan, search queries)
  • Device and browser information

This information is used by Google to provide map services, improve location accuracy, and analyze map usage. Google Maps API is subject to Google's Privacy Policy, available at: https://policies.google.com/privacy

Payment Processors

We use third-party payment processors to handle payment transactions securely. These processors may collect and process your payment information, including credit card details, billing addresses, and transaction data. We do not store full credit card numbers on our servers. Payment processors are required to comply with Payment Card Industry Data Security Standard (PCI DSS) requirements.

All third-party services have their own privacy policies and terms of service. We encourage you to review their policies to understand how they collect, use, and protect your information. We are not responsible for the privacy practices of third-party services.

11. Use of Cookies

Our website uses cookies, web beacons, pixels, and similar tracking technologies (collectively, "cookies") to enhance your browsing experience, analyze site traffic, personalize content, and deliver targeted advertisements. Cookies are small text files that are stored on your device when you visit our website.

Types of Cookies We Use

We use the following categories of cookies:

  • Essential Cookies: These cookies are strictly necessary for the website to function properly. They enable core functionality such as security, network management, and accessibility. You cannot opt-out of these cookies.
  • Analytical Cookies: These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. We use Google Analytics cookies to analyze website usage, traffic patterns, and user behavior.
  • Marketing Cookies: These cookies are used to deliver relevant advertisements, track campaign performance, and measure conversion events. We use Google Ads cookies for conversion tracking and remarketing purposes.
  • Functionality Cookies: These cookies remember your preferences and choices to provide a more personalized experience, such as language preferences or form data.

Third-Party Cookies

We also allow third parties to set cookies on our website, including:

  • Google Analytics: For website analytics and usage tracking
  • Google Ads: For conversion tracking, remarketing, and advertising campaign measurement
  • Google Maps: For displaying interactive maps on our contact page

Managing Cookies

You can control and manage cookies in several ways:

  • Browser Settings: Most web browsers allow you to control cookies through their settings. You can set your browser to refuse cookies, delete cookies, or notify you when cookies are being set.
  • Cookie Consent: When you first visit our website, you will see a cookie consent notice. You can choose to accept or reject non-essential cookies.
  • Opt-Out Tools: You can opt-out of specific third-party cookies:
    • Google Analytics: Install the Google Analytics Opt-out Browser Add-on
    • Google Ads: Use Google's Ads Settings or the Digital Advertising Alliance's opt-out page

Please note that blocking or deleting cookies may impact your experience on our website. Some features may not function properly if cookies are disabled.

For detailed information about our cookie usage, including specific cookies we use, their purposes, and expiration periods, please refer to our Cookies Policy.

12. Policy Updates

We may update this Privacy Policy from time to time to reflect changes in our practices, services, legal requirements, or for other operational, legal, or regulatory reasons. We will notify you of any material changes to this policy.

How We Notify You of Changes

When we make material changes to this Privacy Policy, we will:

  • Post the updated policy on this page with a new "Last updated" date
  • Notify you via email (if you have provided an email address) for significant changes
  • Display a prominent notice on our website for a reasonable period after the changes take effect
  • Update the effective date at the top of this policy

What Constitutes a Material Change

Material changes include, but are not limited to:

  • Changes to the types of information we collect
  • Changes to how we use or share your information
  • Changes to your rights or how to exercise them
  • Changes to our data retention practices
  • Changes to our security measures or data protection practices
  • Changes to third-party services we use

Your Continued Use

Your continued use of our services after we post an updated Privacy Policy constitutes your acceptance of the updated policy. If you do not agree with the changes, you should stop using our services and contact us to request deletion of your account and personal information.

Reviewing This Policy

We encourage you to review this Privacy Policy periodically to stay informed about how we collect, use, and protect your information. The "Last updated" date at the top of this page indicates when the policy was last revised.

If you have questions about changes to this policy, please contact us using the contact information provided below.

13. Contact Information

If you have questions about this Privacy Policy, wish to exercise your rights, or have concerns about how we handle your personal data, please contact us at:

Email: online@categoryfashiona.world
Phone: +64 220 652 610
Address: 18 Finlayson Avenue, Clendon Park, Auckland 2103, New Zealand